A dynamic training programme, focused on quality and that can be tweaked to bridge any gaps between expertise acquired and the skills necessary to meet the company’s development requirements, underpinned the courses provided to Mondadori Group employees.
The training programs adopt an innovative, distinctive and business-oriented approach to provide the necessary skills and tools to effectively cope with internal and external challenges. The common thread that binds the courses delivered to the Mondadori Group employees in Italy is to encourage integration between the different areas of the Company, to engender greater efficiency and synergies and develop skills and attitudes that are consistent with the Company’s goals and strategies, through ongoing comparison between skills acquired and skills required in the Company’s evolutionary needs.
In 2018, in addition to the existing training programs that were re-run and updated for instance with Academy giornalisti (23 courses, 13 of which new proposals in the year, organized in 5 theme areas for the retraining of journalists: Digital Editing & Writing, Multimedia publishing & data visualization, Social media communication & Community Management, Magazine Management, foreign languages) and with Academy Retail (a course tailored to 40 franchisees to support the development of direct and indirect sales networks and of multi-channels, in addition to supporting the onboarding process of new franchisees), a further 8 new training programs were introduced for a total of over 10,000 hours of specialist-managerial training:
- Digital academy: a training course for 48 marketing specialists, which addressed the main levers of digital marketing through face-to-face lectures and operational sessions where theory and practice intertwine, implementing tools and techniques on projects/activities of each area involved.
- HR academy: a 5-day training course for 21 resources from the Group’s HR and Organization Department, to encourage a rethinking of the HR role at Mondadori, enabling the function to become a strategic player for the Company and a driver of change. The issues addressed include the key technical-professional skills to reshape Group HR processes and practices, and behavioural and methodological skills that enable management to lead change and innovation projects.
- Academy Editor: a modular course that uses both external and in-house trainers to develop soft skills such as communication skills, distinctive professional skills, and technical skills relating to the book production chain and its tools: from acquisition to creative publishing, and from economics to sales management. The first two days of the course were delivered, and another 7 modules will be added next year.
- Academy Retail: aside of the franchisees course, a 2-day course for 28 middle managers from Retail was created in 2018 to encourage the development of soft skills that are crucial in managing change, and an empathetic approach to inter-personal relations in order to improve the satisfaction of customer needs (both internal and external).
- Change Agent path: training to support the empowerment and impact of the 56 Change Agents in the change process brought about by the adoption of the SAP/4 Hana integrated business process management system.
- Google Analytics course for Marketing Specialists (basic and advanced): two-day course (both basic and advanced) for 64 marketing specialists from the different business units, to provide knowledge, tools and practices to understand how Google Analytics works and to use it for their own work needs.
- Lean Six Sigma path (Green and Black Belt certification): the program was intended to spread across the Group the culture and aptitude for continuous improvement in the management of business processes to motivate, promote and facilitate development and innovation, maximizing the effectiveness and efficiency of recurring tasks. The course, addressed to 12 resources from the different business units, embraced both Lean Management (an approach for creating an efficient process by eliminating activities that add no value for the customer, both internal and external) and Six Sigma (approach aimed at improving business processes) issues.
- LeaderMe path: management training program addressed to 45 managers to develop personal effectiveness through the empowerment of each individual on their own growth path. The program is split up into 3 training modules that provide tools and techniques to play a management role effectively: being a manager, with particular focus on defining roles and goals and on the delegation process; people management, dedicated to the relations between motivation, skills and performance, with particular focus on knowing how to give feedback and being a manager coach; team management: related to the 3 areas of the leadership model addressed in the previous modules, is dedicated to informed reading of conflict/cooperation dynamics within the company, in inter-functional/process relations, in work teams.
Alongside the Academy training plan, other courses focused on language training (over 1,000 hours delivered) and workplace safety, delivered both in classroom and e-learning format. During the year, the updates to the specific training received in the classroom (more than 1,000 hours delivered) involved emergency management personnel (fire-fighting and first aid), supervisors, workers’ safety representatives and the heads of the prevention and protection service, while safety training (general and specific) provided in e-learning mode involved a hundred people including employees, temps and interns.
Alongside the Academy training plan, other courses focused on language training and workplace safety, delivered both in classroom and e-learning format.
|Training hours delivered – Italy|
|Ad hoc training||11,786||5,057||7,858|
|Total hours of training delivered||14,323||8,018||12,356|
|% of which to women||56%||68%||na|
|% of which to men||44%||32%||na|
|Training hours delivered – France|
|Ad hoc training hours||5,868||4,934||6,644|
|Language training hours||1,034||1,283||246|
|Safety training hours||172||315||914|
|Total hours of training provided||7,074||6,532||7,804|
|% hours provided to women||74%||69%||69%|
|% hours provided to men||26%||31%||31%|