Grazia, the leading 100% Italian fashion brand, is expanding its reach in Latin America. Thanks to a new licensing agreement signed between the Mondadori Group and Menta Comunicación, the publisher of the magazine in Mexico, from this month Grazia’s international network will have a new edition which will be distributed in Colombia, Perù and Panama.
The new monthly in spanish language, edited by Toni Salamanca, will offer readers in the three countries the unmistakeable mix of fashion, news and current affairs that has made the historic brand the most qualified point of reference for Made in Italy.
Grazia will now reach a total audience in Latin America of over 4 million readers in the 18 and 34 age range. Through the magazine, the web site and social media it will be a platform dedicated to luxury, fashion, beauty and lifestyle, able to respond to the needs and tastes of the public at all times.
Every month, the global multichannel system Grazia International Network, which operates in 23 countries, reaches an overall community of 15 million readers, with a monthly circulation of more than 10 million copies, and 35 million unique users and around 20 million followers on social media.