The new year for INTERNI begins on the trail of internationality and the “Design Melting Pot”.
To give greater prominence to the theme, the January/February double issue will be in English (with the Italian translation at the end) and will be distributed in Cologne (IMM Cologne, from 19 to 25 January), Paris (Maison&Objet, 23 to 27 January 2015) and Berlin in stations and airports during major creativity events, as well as in many luxury hotels, art galleries, and design & fashion boutiques. The issue will also be distributed in Delhi, Mumbai, Bangkok, Beijing, Shanghai, São Paulo and New York.
“The hybrid identity of contemporary design is the running theme of this international issue,” said Gilda Bojardi, editor of INTERNI. “The subject is introduced by a range of selected architecture, from Antwerp to Rotterdam, from Portugal to Great Britain, all types of architecture that experiment with a curious mix of functions linked to the theme of hospitality, interpreted by multi-award-winning names from the international architecture and design world: from Alvaro Siza to Vincent Van Duysen, from MVRDV to Paola Navone, from Thomas Heatherwick to Karim Rashid, and the Spanish designer Carme Pinós.”
The pages of the magazine dedicated to design feature global challenges: through a survey of studios work on strategic projects, we try to understand how the profession is being transformed in relation to the needs of global brands. Then, with a focus on the designers of the first Internet generation, INTERNI tries to answer the question: What is lost in terms of local specificity and what is gained in the worldwide melting pot?
2015 opens for INTERNI also with another great news: from 20 January, the App – Design Guide Paris 2015 – will be available online (free for Apple and Android devices). Available in a bilingual French/English version, it highlights the most exclusive events of the Paris Design Week, the main points of interest related to the world of design, a selection of hotels, restaurants, shops, museums and much more, as well as useful information and detailed photo galleries. As always, it is an information tool and guide for visitors to the event in Paris along with Maison&Objet, but this year the Guide will remain constantly active and will be continuously updated to provide visitors to the capitals of the world design the authoritative view of INTERNI on the currently most relevant design destinations.
The January/February issue of INTERNI comes with the supplement, the Design Index Guide also available on the web and mobile, through the web app Guidaindex.com. An authentic Who’s Who of the world of Italian design that includes over 8,000 addresses: producers and what they produce, where to buy, who designs, who photographs, who advertises, who publishes, who teaches, who organises and who displays.
The process of internationalization of INTERNI will continue during 2015 with other important events related to design, such as those in New York, London and Miami, cities where the magazine will be present, as well as with the distribution of copies, with a programme of dedicated events and with the App Design Guide: an ambitious project in order to be always on the side of design companies engaged in markets across the world.