The Mondadori Group, in 2012, is Italy’s biggest magazine publisher – with a market share of 31.1% (in terms of value; of 30.8% in terms of volume) - and one of the leaders in Europe. The company made a profound contribution to the development of magazine printing from its earliest days. Mondadori published:
In recent years the Mondadori Group has strengthened its leadership in consumer magazines by launching new titles and pursuing a policy of international expansion, which received further impetus in 2006 with the acquisition of Emap France. Now known as Mondadori France, it is France's third-largest magazine publisher with a portfolio of 28 titles.
This expansion strategy has been supported by the introduction of Italian magazine titles on foreign markets through licensing agreements with international publishers. The success of Grazia’s international editions has been followed by other magazines such as Sale&Pepe, Interni and Flair. Mondadori’s stake in Attica Publications, Greece’s biggest magazine publisher, ensures further possible growth in eastern European markets.
To develop Mondadori’s foreign expansion in the magazine sector, also through new international alliances, in October 2012 was estabilished Mondadori International Business, headed by Carlo Mandelli.
On top of its traditional activities, Mondadori has in recent years developed websites and portals to leverage magazine brands and expand the audience of its titles through the internet.
The Mondadori Group also operates in the Italian magazine market through two joint ventures and one subsidiary:
Gruner+Jahr/Mondadori, a joint venture created in 1990 by Bertelsmann and Mondadori, publishes Focus, Italy's biggest-selling monthly. In recent years, the success of Focus has led to the launch of: Focus D&R, Focus Extra, Focus Storia, Focus Junior and Focus Pico. The italian edition of the international brand Geo was launched in 2005.
Gruner + Jahr/Mondadori
via Battistotti Sassi 11/A - 20133 Milano
Ph. +39 02 762101 - Fax +39 02 76013439
ACI - Mondadori, a joint venture between the Automobile Club d'Italia and Mondadori, was established in 2000. The new company incorporated previously existing Automobile Club, title aimed at members of the ACI.
This title was joined by Panorama Auto and Evo, an upmarket monthly about prestige and sport cars.
Press-Di was created in 2007 with the aim of further developing the Mondadori Group's activities in press distribution. With a market share of around 18%, Press-Di provides publishers (including Disney and the daily newspapers Il Giornale, Libero, Avvenire and Il Riformista) with access not only to newsstands but also to large retail outlets and postal subscribers.
Among the company’s objectives is the creation of advanced information systems that will give publishers real-time data on the distribution and sale of their products.
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